- Someone somewhere would want to sell the "biggest, brightest wand" to attract more customers ahead of their wand making rivals. Of course they would have to prove their claim so this could result in some very interesting spells being unleashed all over the place.
- Best crystal balls would work along the lines of advertising for new TVs. What has got the biggest screen, the clearest sound, the best reception and so on? (Plus side: no need for a licence with regard to a crystal ball. Unlikely that situation will change. Trying to enforce a licence fee on magical beings would be fraught with difficulty. No witch would ever pay such a charge. You then enforce it and unleash mayhem or you let it go for the witches and the other magical groups affected by this protest).
- Writers of spell books would want to outdo each other for who has produced the best book. They would want to use whatever media they can to promote their works above the others.
When writers aren't worrying about their craft or trying to catch up with their own reading (it helps inspire what you write), marketing is the big issue. How much to do? When to do it? Will I come across as pushy (if you worry about such things - I do!)? But it struck me there could be marketing within the magical world. How would this be done?
I'm Allison Symes and I write novels, short stories as well as some scripts and poems. I love setting my work in my magical world, the Fairy Kingdom, and my favourite character is Eileen, who believes hypocrisy is something that happens to other people without caring that statement is hypocritical in itself! Eileen is huge fun to write for and about.